GeoData Publishers :: Web Design :: Internet Marketing

Developing information for the Web requires a focus on meeting user needs. To accomplish this, our methodology involves six elements and these six continuously ongoing processes

Planning

Define target audience, purpose, objectives, and policies for information development and use.

Analysis

Check technical construction of web with validation tools; evaluate information consistency and verify correctness of domain information.

Design

Separate information into page-sized chunks; connect pages along routes of use and user thinking; provide information, context, and navigation cues; create a consistent look and feel.

Implementation

Create an extendible directory and file structure; use HTML tools where helpful; use templates for supporting consistent look and feel; check implementation in various browsers.

Innovation

Continuously and creatively work for improvement to meet user needs; use testing, evaluation, and focus groups to shift and change web's content as user needs change.